Finalist category: BT MyDonate Award


Finalist, 2016

Playmob is a single platform that makes fundraising simple for game developers and brands, whilst raising awareness for their chosen charity. Once a game studio or business has been paired with their ideal charity partnership, they can set up a campaign through Playmob, and gamers can begin donating within hours, through social good links.

Example of a game created through Playmob

Campaigns to date are diverse, including helping over 3,000 teenagers get counselling for cyberbullying (saving at least one child’s life), delivering safe drinking water to 1,500 people, protecting 31 pandas, offsetting 130 tones of CO2, delivering thousands of meals to homeless people in the USA and in Africa, and providing education to 8,500 children in Africa and Asia, enabling girls to learn to code.

Example of how Playmob raise money for charity - giving children in Africa access to water

Created by Jude Ower, recently awarded an MBE for her work in this sector, Playmob have partnered with Richard Curtis, The Royal Foundation and the Jamie Oliver Foundation, as well as Google Play, Amazon and Playstation to raise awareness for this simple fundraising platform, and the charities and businesses involved.

Finalists for the BT MyDonate Fundraising Award, Playmob are making fundraising simple for gamers and gaming studios. Visit the Playmob website for more information. To find out who won the BT MyDonate Fundraising Award, visit the Winners 2016 page.

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